Description
grums hydra calm face serum delivers powerful moisture, soothing care, and antioxidant protection in a lightweight formula crafted with a certified clean recipe in Denmark. Designed for dry, sensitive, and normal skin types, this serum increases the skin’s hydration levels, strengthens the barrier, and helps smooth fine lines caused by moisture deficiency. Its combination of high-performing humectants and upcycled botanicals leaves the skin soft, resilient, and visibly refreshed. Here’s how it works and why it matters:
Hyaluronic acid (1%) and sodium hyaluronate bind up to 1000 times their weight in water, delivering deep, long-lasting hydration that plumps the skin and visibly reduces dryness-induced lines. Their small molecular structure boosts absorption, making the serum effective even for dehydrated or sensitive skin. Glycerin attracts and locks in moisture while supporting the lipids between skin cells, helping maintain a healthy, irritation-resistant barrier.
Plant sugars (xylitylglucoside, xylitol, anhydroxylitol) enhance the skin’s own production of hyaluronic acid and hydrating lipids. This improves moisture retention, smooths rough patches, and reinforces the skin’s natural resilience while upcycled coffee extract provides antioxidants, caffeine, and vitamin B3 that help protect against oxidative stress, energize the skin, and support a smoother, more even surface.
Natural, vegan, hypoallergenic, and free from perfume, dyes, parabens, silicones, alcohol, gluten, and sulfates. Packaged responsibly in a recyclable glass bottle.
WAY OF USE
Apply 3-5 drops using the pipette, then distribute the liquid on the face. The product can be used continuously, morning and evening for optimal results. Your face should be thoroughly cleansed with our mild facial cleansing milk before applying the product, giving the product optimal opportunity to penetrate the skin, where the actual effect occurs. For optimal results, apply a light layer of face cream to finish this routine.








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