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About grums

We believe in

Quality > quantity – We rebel against overconsumption by providing few selected quality products

Circularity > linearity – We rebel against the consume-and-throw-away culture by incorporating circularity

Transparency > secrecy – We rebel against hard to understand ingredient lists by providing full transparency

Healthy > harmful – We rebel against using harmful chemicals in skincare by replacing them with healthy ingredients

Sustainable skincare products

At grums we create high quality, sustainable skincare products with local coffee grounds from La Cabra Coffee Roasters in Aarhus, Denmark. We believe that skincare can be created from a sustainable mindset, without compromising on quality, look, feel or effect. Since the beginning we have been pushing ourselves and our partners demanding exactly that, in every bit of our value chain. From collecting the coffee grounds to selectively choosing natural, quality ingredients and sustainable packaging.

From La Cabra coffee grounds to grums skincare

After collecting coffee grounds from La Cabra Coffee Roasters, we dry and make quality check of all of our coffee grounds before blending them with the carefully picked, natural ingredients in each of our products.

How we create sustainable skincare

“Sustainability is not about preaching morality. It’s about creating something that lasts. Something worth falling in love with. In any sort of practice humor, pleasure and fun is needed. That’s what really lasts.”

– Team grums

Based in Aarhus

Grums is a Danish skincare brand, founded in 2018 in Aarhus, Denmark.

Aarhus is our hometown and the centre of everything we do. 

This is where we live, work and brought together the foundations to build grums. 

grums skincare

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